The mainstream media in the United States is frequently accused of having a left tilt. This view is influenced by several reasons, including the fact that most journalists identify as Democrats, the media’s coverage of liberal causes such as same-sex marriage and abortion, and the media’s headquarters in liberal areas such as New York and Los Angeles. Conservatives frequently utilize the claim of leftist bias in the media to delegitimize negative coverage of their policies and candidates. There is little proof, however, that the Media is systematically prejudiced against conservatives. While it is true that liberal concerns receive more attention than conservative ones, this is partly because the Republican Party has become increasingly extreme in recent years. Media has liberal bias that affects and manipulates people’s daily lives such as voting and the choice of life.
A liberal trusts that the government should offer fairness for all. Whereas, a conservative believes in partial government and that the government should offer people with the required freedom to track their own objectives (Lee 50). It has long been argued, primarily by conservatives, that the media has a liberal bias. Liberals have countered this notion with the belief that conservative media is dedicated to instilling panic and partition in the general public. Though liberals create an excellent counter-argument, it is easier to see that the media is biased in favor of liberals. The debate between liberals and conservatives can be equated to facts versus values (Groseclose and Milyo 1199). To make these subgroups feel as though the government is on their side and everyone else’s, the media must house their needs. As a result, social media becomes liberally biased. In 2016, Facebook was the most popular social media platform, and two – thirds of US people accessed the site (Groseclose and Milyo 1199). The platform was largely used by many from researchers to bloggers.
Pros and Cons
Because of the equation between the liberals and conservatives, more than 40% of the population is currently unable to distinguish between fact and propaganda (Jeffrey 1210). Instead of having discussions about actual policy, this has led to the “culture wars” in this country for a long time. The “bases” of both major parties have shifted from seeing the opposing side as fellow citizens with a different viewpoint to seeing them as the enemy and beyond redemption.
The media is unable to respond to citizen needs because it makes an incorrect assumption. The vast majority of the media is owned by businesses with a vested interest in promoting pro-business, anti-worker agendas with the exception of companies that are publicly (state) owned, like BBC, PBS, and CBC, mainstream media is for-profit industry. They are only responsible for maximizing return for their shareholders. Even though the media is biased, it always makes sure that the public is aware of what is actually happening around the world (Eisinger et al. 33). Additionally, the information is not entirely biased because it always contains some truth.
An example of media bias is the belief that guns are evil. ABC aired a story about an anti-gun group in 2009 (Sutter 431). A BC failed to mention that the “experts” had a political agenda. The media loves to use frightening words that mean nothing to viewers and readers who are anti-gun. According to ABC, all guns are bad, and its illegal for one to have it in possession.
Nowadays, it seems nearly difficult to get a clear reply on any significant subject from the media. All broadcasting sources have a target audience for whom the data they have prepared is projected, so they will edit out inappropriate data to guarantee that only the anticipated audience receives or sees the message (Sutter 401). As a result, there is media bias, and since many journalists and reporters hold liberal views themselves, it tends to favor those views. When it comes to being politically biased, journalists and reporters for the major networks will vehemently refute any claims that they favor one side over the other.
My perception of the media is that they present relevant, accurate information devoid of any subjective viewpoints or sentiments (Eisinge 31). Additionally, one would not assume that the media would report based on one political camp or the other. When it comes to politics and the news, the media is incredibly biased. Although some media outlets have a conservative bias, I think most media outlets have a liberal bias. Most media channels are liberal businesses, journalists and media workers are more likely to identify as liberals or Democrats than conservatives or Republicans, and the left-leaning media is persuasive when it comes to what news to report. I think liberal media organizations predominate over conservative ones in terms of ownership.
Media has liberal bias that affects people’s beliefs and their way of life. In most cases, people are largely unaware of the influence the media has on them. This is concerning because it implies that the media can easily manipulate their readers without their knowledge. If whether this is a conscious decision on the part of the media outlet or not. Through this research, I have gained a better understanding of the media’s surprisingly high level of political bias, which is largely ignored by their readers because they are trapped in ideological silos and political bubbles. The general public will learn from our project how pervasive media bias is and how it impacts people’s daily lives.
Eisinger, Robert M. et al. “What Media Bias? Conservative and Liberal Labeling in Major US Newspapers.” Harvard International Journal of Press/Politics, vol. 12 no. 1, 2007, pp.17-36.
Groseclose, Tim., and Jeffrey Milyo. “A Measure of Media Bias.” The Quarterly Journal of Economics, vol. 120, no. 4, 2005, pp. 1191–237. Web.
Lee, Tien-Tsung. “The Liberal Media Myth Revisited: An Examination of Factors Influencing Perceptions of Media Bias.” Journal of Broadcasting &Amp; Electronic Media, vol. 49, no. 1, 2005, pp. 43–64.
Sutter, Daniel. “Can the Media be so Liberal-The Economics of Media Bias.” Cato Journal, vol. 20, 2000, pp. 431-451.