Description of Customer Relationship Management (CRM) Customer Relationship Management (CRM) may be regarded as a crucial component of almost any business. Generally, it may be defined as a combination of strategies, guidelines, practices, principles, and technologies used by a company for interaction with its customers. In turn, customer relationships include...
Introduction Small and medium enterprises play a significant role in the global economy by contributing to the commercial sustainability of nations. New entrepreneurs are ambitious individuals who enter the corporate domain intending to close an existing business gap. SMEs account for most employment opportunities and contribute to the national GDP....
Developing and Developed Markets Definition and Characteristics of Emerging Markets Emerging markets refer to countries that are in transition between two states of economic systems. In some cases, the development of markets requires some action from the government, and they have to carry out reforms in order for their countries...
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Introduction A franchise is a particular type of license that allows the franchisee to sell goods or provide services to a company on its behalf. This way of doing business helps the company expand into new territories. At the same time, the entrepreneur can freely use the trademark and goods...
Introduction Retail marketing has always been a field of constantly changing and evolving practical approaches, practices, and methods. In the last decade, it has experienced a peak of conceptual and meta innovations, and multi- and omni-channel marketing strategies are just one example. Understanding the long-term planning of new intertwined market...
In this case, the leading players who had a significant influence on the company’s activities were Steve Jobs and Steve Wozniak. They are the organizers and founders of the company who developed everything from scratch and created a solid competitive brand. At the moment, the leading players are Tim Cook...
Introduction The current CEO of Wework Inc, Sandeep Mathrani, continues to deal with various challenges to make the recently incorporated public company as effective and efficient as possible. The organization was founded in 2010 by two entrepreneurs, Adam Neumann, a former Israeli military officer, and Miguel McKelvey, a renowned architect...
Introduction The variety of the world market offers us priceless lessons that can be applied to succeed. Being adaptive to many cultures, political systems, and economic situations is one of the most important lessons. The ability to access new markets, technology, and ideas is made possible by inclusion in a...
Introduction Nowadays, planning for organizations makes use of the most recent technologies. In the corporate world, and particularly in the current economy, plans may change swiftly. Businesses may now rapidly and effectively prepare and alter plans as needed thanks to improved technology that was not accessible 25 years ago. Planning...
Personal Leadership Philosophy and Biblical Perspectives Leadership is essential for the success of any organization, and having a comprehensive leadership plan in place is fundamental to achieving the desired results. A leadership plan outlines the strategy and tactics for achieving an organization’s goals and objectives and should be tailored to...
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Pay transparency policies are an advantageous way to ensure employees are compensated fairly and equitably. Pay transparency is the practice of making employee salaries and wages public, either company-wide or within a certain group. Companies may choose to make salaries public in the form of pay bands, salary ranges, or...
Introduction Amazon is the biggest internet retailer in the world. Although it began as an online bookshop, Jeff Bezos was inspired by the company’s success in expanding the types of products it sells online. Additionally, Amazon has grown internationally and now employs a combination of regional distributors and international delivery...
Introduction Organizational change is an inevitable part of today’s dynamic business environment. Whether it’s implementing new processes, technologies, or strategies, organizations must continually adapt to stay competitive. However, change is not always met with open arms by employees, as they may resist or oppose it for various reasons. Understanding the...
Introduction Ethical responsibility is the efforts aimed at the company’s honest and transparent work. In WorldCom’s case, the business administrator must practice ethical behavior by treating all stakeholders fairly, including management, investors, employees, suppliers, and customers. Any signal about the company’s dishonest acts must be considered, but the interests of...
Introduction Financial statement evaluation analyzes a corporation’s financial data to make business choices. The tool is used by various parties to evaluate an institution’s overall health. CSR uses it as a monitoring tool to assess the responsibility, transparency and accountability of firms (Wang et al., 2020). Enhancing transparency, accountability, and...
Summary The Scottsdale Police Department is proudly known for its high quality of life and reduced rates of crime. It serves a population of more than 240,000 people within the city (Scottsdale Fop, n.d.). In partnership with citizens, it acknowledges the dynamic needs of the community that its officers must...
The retail inventory services provider RGIS recognized the decrease in staff satisfaction and motivation and the rise in inventory mistakes as the cause of the problem. Identifying the appropriate organizational training required to rectify this shortcoming is important. This paper will examine the many organizational training options, determine which is...
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Introduction Since Coca-Cola has survived for more than a century, its longevity can be attributed partly to a shared sense of purpose amongst its employees rather than the company’s stockholders or investors. The desire to investigate goes beyond the company’s financial performance and examine its relationship with its employees (Morris,...
A Business Lifecycle Generally, each business has a lifecycle or a certain pattern that determines its success. From its inception to its end, a company requires its founders and their employees to be capable of fulfilling the necessary responsibilities to succeed. Therefore, organizations must be able to freely discuss business...
Introduction Employee performance is critical to the success of any organization. Each employee must contribute to the company’s vision and objectives. There is no overall slogan for employee performance; it all comes down to how companies manage, retrain, and inspire their personnel. Identifying underperformance issues and matching them to employee...
A cooperative strategy is an attempt by two or more firms to work together to achieve a common goal. Organizations apply suitable strategies to increase profits by cooperating with other companies that are not competitors. Cooperative strategies offer companies access to a new and broader market and create a possibility...
Introduction Organizational development is of value to any company that wants to achieve the best quality of service, customer satisfaction, and high competitiveness. One of the main aspects of this activity is the definition of a plan to be followed by the leaders and managers of the organization. The barriers...
Introduction The year 2009 was unprecedented in the American Automotive industry. While early 2008 vehicle sales seemed to be doing well, sales volume deteriorated toward the end of the year, and the situation worsened with the recession’s onset. This had the effect of choking credit to consumers, automakers, and suppliers....
In the corporate and business world today, as well as in academic and educational circles, business ethics is a highly contested topic. Organizations that have a propensity for acting in accordance with ethical standards, morals, and values understand how crucial it is that ethical procedures and policies be communicated to...
Introduction The increase in the amount of intellectual work leads to the need to introduce new management technologies. Since management seeks to orient the management of the organization towards achieving its economic goals and objectives, goal setting in management activity comes to the fore. The management by objectives system has...
Introduction An organization is formed based on making profits and expanding to be the most competent in the marketplace. The company’s motto is based on improving its quality worldwide as it seeks to supply people’s need for beverages. The management desires to make the company the most respected in the...
Introduction Political actions and events significantly impact businesses and organizations, making mitigation of political risks a critical factor in operations. Political risk refers to the uncertainties that companies and other entities experience when factors that can destabilize a country occur. It entails the actions of a political leader, the passing...
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Introduction The desire to expand market coverage, increase competition, and address current environmental issues are the drivers of Amazon’s disruptive marketing plan aimed at optimizing the current manufacturing mode, namely the transition to green production of electrical equipment. The opening of new physical stores and attracting the attention of new...
Introduction In the article “Strategic HR system differentiation between jobs: The effects on firm performance and employee outcomes,” the authors examine the effects of premeditated HR management system differentiation on employee outcomes and business performance. The authors seek to inform managers and the firm’s top managerial team to consider the...
Introduction The food and beverage industry is an incredibly lucrative one. On a global scale, the food and beverage industry has seen healthy growth over the last decade and is expected to continue on this upward trajectory. This industry has become one of the most prominent, with many loyal customers....
Organizational decisions must adhere to ethical behaviors and acceptable business practices by identifying moral issues, considering all stakeholders, and Balancing the right action, consequences, and character. Risk tolerance is the organization’s willingness to take risks for desired outcomes influenced by critical thinking and business ethics (Chan et al., 2020). Influenced...
Secondary data collection involves obtaining information that is already available. That data was previously collected and analyzed using statistical methods and belongs to the original author. Typically, this information was gathered from primary sources and made publicly accessible. In addition, the existing data is often compiled and summarized to increase...
Introduction Employee engagement analytics can help organizations identify the correlation between employee performance and engagement scores. It can help them mitigate the cost of poor hires and improve the value of their employees. According to a survey of over 664,000 employees, employee engagement can have a positive impact on the...
Strategic planning and decision-making are core to upholding the mission while working towards the ultimate vision of the company. Noteworthy, success is contingent on the ability to align with the external environment, having an accurate internal image of its core strengths, and establishing a lasting competitive advantage. Moreover, at the...
Problem Background Innovation is bringing forth a new idea that transforms how things are experienced. In a service business, innovation is the key to staying at the top of the table. As much as the traditions of a particular company that makes it unique should be supported, having new ideas...
The Rolls Royce Company’s Background One of the biggest companies in the world when it comes to power systems is Rolls Royce. Henry Royce, the company’s founder, started it as a mechanical and electrical firm in Manchester in 1884 (Our history, n.d.). After several attempts, Royce created and produced his...
Introduction Walmart is a globally accepted retail business that is headquartered in Bentonville, Arkansas, United States. Walmart owns a number of hypermarkets, departmental stores, and groceries worldwide. The company operates a chain of global hypermarkets, departmental stores, and grocery stores. Walmart has a massive workforce of over 2 million people...
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Introduction Recently, the value of trade between the USA and China has increased ominously. China is now the principal exporter of commodities to the United States and is considered by most to be the top destination for American goods and services. While this trade has advanced the American economy by...
The worldwide financial reporting standards are critical to an organization’s accounting, reporting, and maintenance. They also explain the many types of accounts and other operations that affect an organization’s finances (Amissah et al., 2020). The worldwide financial statements have been created to preserve credibility and openness in the financial world....
Supply chain management is crucial among businesses since it helps develop quality products and attract more consumers. In a business setting, the supply chain involves a network of organizations, information, people, and activities involved in delivering a product or service to the end consumer (Tanwar, 2022). The objective of a...
Innovation is always a two-edged sword since it may boost project effectiveness in the near term, but it may eventually lead to long-term failure if the organization is unwilling to innovate. Many management innovations have revolutionized the way of thinking about and practicing management in recent years. Total Quality Management...
Introduction There are various types of influence of organizational culture and ethics; at the same time, elements of corporate culture intersect with the main aspects of the morality of the organization. The impact of organizational culture and ethics on staff behavior on their loyalty and dedication to the organization, and,...
Introduction Equal employment opportunity (EEO) is essential to human resource management. EEO is a concept embedded in the premise that all employees must be treated fairly in all aspects of employment to maintain or achieve fairness and equality. EEO principles apply when making decisions on hiring and recruitment, termination, conditions...
Executive summary ABC is a mid-size company dealing with the manufacturing and distribution of refrigerators in the Czech Republic. The company has been operating for the past ten years and is well known for good refrigerators. The company is headed by Acquaintance, who is the CEO. The company manufactures LRX...
Introduction It is apparent from the Wells Fargo Scandal that the more rules change in corporate ethics, the more they stay the same when it comes to the insatiable need of firms to generate insurmountable profits by any means necessary. The Wells Fargo incident illustrates that a company’s tarnished reputation...
Abstract Customer excellence service is now a crucial component of business success. According to research, providing high-quality service significantly boosts customer loyalty and willingness to pay, which impacts the business’s volume of sales and profitability. Poor customer service causes a business to lose market share and customers. A business must...
This SWOT analysis focuses on Fly Emirates and its services in the Asia-Pacific market segment. The Emirates Group comprises two distinct entities under one management – Emirates and DNATA. These subsidiaries operate interdependently and encompass several companies providing different services. Emirates offers air transportation, consumer goods, in-flight catering programs, and...
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Leadership and management are two fundamental components of any organization’s functioning. However, it is vital to differentiate between them because these phenomena are not equal. Leadership can be determined as an individual’s ability to inspire, motivate, and enable others to attain the existing goals (Yukl & Gardner, 2018). Management implies...
As production needs change, it is important for manufacturers to be able to procure the correct amount of materials to maintain an adequate supply. This is where material requirements planning comes in. Material requirements planning is a process used to manage the procurement of materials in order to maintain an...
Introduction The main points that will be covered are negotiation in complex settlement issues, such as divorce and the best tactics to reach an agreement in such cases. Since it affects the outcome of the litigation, negotiations in the legal environment are more difficult than those in any other situation....
Introduction S. C. Johnson & Son, Inc. is a privately held American multinational corporation with its headquarters in Racine, Wisconsin. It was started in 1886 when Samuel Curtis Johnson bought the parquet flooring section from the Racine Hardware Manufacturing Company and renamed it S. C. Johnson; the company has been...
Introduction A marketing strategy refers to an organization’s approaches to reaching consumers and increasing sales. Organizations use different marketing strategies depending on their objectives and target market (Masterson et al., 2021). Target marketing is a marketing strategy in which an organization segments its clients and focuses on a specific group...
Introduction Management of the financial budget in hospitals and nursing institutions has become a challenge due to its technicalities. The strain and struggle of handling the data usually result from the financial incentives and reimbursements connected to the patient’s satisfaction and the quality of services offered by the nurses (Moro...
Connecting the Dots Nike found that its organizational structure and techniques were unfavorable to the effective global expansion of the Company’s operations. The firm stood to gain a tremendous amount of knowledge from this experience (Spar 5). The Company could not react quickly enough to changing circumstances and had an...
Introduction Organizational leadership plays a significant role in steering growth and profitability. Wall-Man Inc. is an international company operating in eight states in the U.S. and six countries in Europe. The company’s mission is to become the world’s desired paint manufacturer. The corporation is strictly guided by U.S. and global...
Introduction Employees who work well often have a strong sense of self and are aware of their values. They have the means to draw a plan effectively, track performance, and manage setbacks because they are aware of how their respective fundamental beliefs and principles of the organization interact. Entrepreneurs require...
Introduction The Coca-Cola firm is amongst the most profitable global corporations in existence today. The company is located in several nations and now holds the top spot in the global market for syrups and extracts for non-alcoholic drinks. The firm’s primary goal is to revitalize the planet through its vast...
Meaning of Strategic Management Strategic management entails setting operation limits for an organization in order to make it more competitive in the market. The success of a business organization depends on the operation procedures and strategies adopted to increase customer satisfaction and profitability for the business organization (Harvard Business Review,...
Customer Value Differentiation vs. Customer Needs Differentiation While comparing the differences between customer value differentiation and needs differentiation, one should note the greater progress of the former concept compared to the latter. According to Oh and Kim (2017), it is essential to emphasize the distinctions between these marketing principles to...
Introduction Organizations today frequently struggle to implement effective, long-term changes. Businesses always seek to adjust and adapt their operations to changing conditions in an increasingly complex and shifting commercial environment (Errida & Lotfi, 2021). According to Stouten et al. (2018), sophisticated technology, a changing workforce, competitive threats, and globalization are...
Introduction The ethical culture of the organization is an essential aspect of the work of the company since it formulates the foundations of moral principles. In addition, it includes the framework and criteria by which a certain company determines the degree of ethics of an activity. The main task of...
Introduction Apple Inc. is an American corporation founded in April 1976 in California by Steve Jobs, Ronald Wayne, and Steve Wozniak. Apple Inc. focused on developing advanced information technology solutions, primarily known for personal computers, mobile communication devices and multimedia, and to a lesser extent related software, services, networking solutions,...
Abstract The paper presents the financial analysis of Apple in comparison with the main competitor Samsung through the calculation of key financial ratios. The study offers an interpretation of the economic dynamics of a business through a range of external factors, including environmental and political ones. Introduction Information technology has...
Introduction In recent decades, the telecommunications industry has been subjected to various high-level threats, each of which has resulted in significant financial losses. As a direct consequence of this, several telecom companies have been forced to shut down their activities. On the other hand, some people have been forced to...
Introduction In mature markets, companies often face intense competition, saturated demand, and declining growth. In such circumstances, one effective marketing strategy is to focus on differentiation. Companies can differentiate their offerings based on unique features, superior quality, exceptional customer service, or a strong brand image (Harrigan & Porter, 1983). Discussion...
Introduction An effective Human Resource Management (HRM) plan is essential for any organization to reach its goals and objectives. A successful HRM review of the Moller-Maersk organization involves understanding the core human resource (HR) responsibilities, as well as the vision and mission of the organization. By aligning the core HR...
Introduction Josie Walsh, the CEO of Providence Healthcare, has changed the organization in a dramatic way, improving patient flow and leading the company through the financial turmoil of the global economic crisis. Her work required careful risk management, certain leadership characteristics, as well as a thoroughly detailed plan, named “Transformation...
Chapter 8 informs about transformational leadership, which is currently one of the most popular approaches to management. Transformational theory places great emphasis on the charismatic and affective elements of leadership (Northouse, 2016). The emphasis of the concept is related to the development of intrinsic motivation and encouragement of followers. Transformational...
Apple products are popular due to their functionality and convenient design. The company constantly seeks new ways of enhancing its products through solid partnerships. Therefore, Apple uses various processes to continually improve its operations, products, service culture, and other critical organizational areas. The processes the company employs are focused on...
The companies chosen for this portfolio are Coca-Cola HBC AG (CCH.L) and Shell PLC (SHEL.L). Coca-Cola HBC AG is in the beverage industry, while Shell PLC is in the energy and petroleum sector (“Coca-Cola HBC AG ADR (CCHGY),” n.d.). The ever increasing demand for non-alcoholic beverages led to the focus...
Introduction Training and development in human resource management involves bettering a company’s effectiveness by improving the skills and knowledge of the individuals in the workforce. It may be perceived as associated with instant changes in organizational effectiveness through organized instruction, whereas development is linked to the progress of longer-term organizational...
Organizational Behavior Topic Overview The organization’s work culture comprises its values, beliefs, goals, and philosophy. A positive work environment inspires employees and boosts their output. Understanding the workplace culture is essential so employees know what to expect daily. The current culture will be assessed and examined through employee feedback and...
Before taking on leadership responsibilities, human resource (HR) professionals and managers should seriously consider the management styles. It is also necessary to be able to successfully lead a group of employees in order to have an awareness of the different management styles. Human resources professionals and managers may benefit from...
Introduction The case study focuses on the organizational culture of General Motors (GM) and its failures that eventually led to the GM ignition switch recall crisis and resulted in 13 deaths. Multiple violations of safety regulations, a lack of accountability from senior managers, and conflicting communication within the company were...
Introduction Matters concerning corporate social responsibility (CSR) are particularly influential for major corporations like Apple. Several years ago, the company was condemned for ethical violations of mistreating employees of its international supply chain (Lee et al., 2016). Areas primarily involved in Apple’s CSR case were China and Taiwan, where the...
Organizational culture is the glue that holds organizations together. Culture in this context includes a combination or a set of an organization’s key internal rituals, belief systems, norms, behaviors, values, and symbols that form the core identity of organizations. It is a critical success factor that links the organization to...
The name of the proposed system is Information Enterprise Resource Planning (IERP). It is a business management platform that allows an organization to use tools to optimize and automate processes, creating more economical, accurate, and efficient work (Jackson et al. 197). IERP combines the capabilities of customer management, human resources,...
Introduction Saudi Aramco is one of the world’s largest oil and gas businesses. Aramco, based in Saudi Arabia, is a government-owned enterprise and one of the highest-earning corporations in the world. The organization utilizes multiple productions and refining capabilities. Transportation of oil and gas occurs regularly and in large quantities....
An effective organization comprises a group of highly motivated and effectively skilled professionals who are always passionate about offering effective services to the customers and other stakeholders in the company. The latter will entail the maximum utilization of skills to enhance creativity, effective communication, and analytical thinking to enable an...
Abstract This paper presents a financial analysis of the company PepsiCo according to the most relevant indicators in dynamics and comparison with a direct competitor Coca-Cola Company. In addition, each given value was evaluated from the point of view of the specifics of the organization’s activities. Finally, conclusions were presented...
Introduction Business can take a lot of work at times, especially when starting up. However, when correct measures are taken in terms of sales and management, commerce will definitely bring in good profits. With few job opportunities available, self-employment has proven to be the essential tool of success for the...
Company Summary Apple is undoubtedly one of the most iconic brands on the planet, with products such as the iPhone smartphone being one of the highest selling technology products of all time, breaking records in sales with each iteration. Apple has been a publicly traded company nearly since its inception,...
The latest trends in business are closely connected with the globalization era as more production supply chains now extend across national boundaries. Furthermore, more production strategies such as outsourced and remote production became available with the technological development of reliable supervision methods. The COVID-19 pandemic marked a significant increase in...
The first trend, from a technological category of the PESTEL tool, is the Internet of Things (IoT). It is critical because it represents the next primary wave in corporate change (BlackBerry, n.d.). IoT is a tendency to propel society’s increasing digitalization and datafication in various novel and remarkable ways (Marr,...
In the past, no business was engaged in an employee’s motivation and professional growth. Workers were replaceable for a long time because their level of competence was not high. Many firms used workers until burnout and then replaced them with new ones. In the modern world, it is impossible to...
Originally based in India, HCL Technologies is a large international company providing digital business solutions in fifty-two countries worldwide. The uniqueness of this organization lies in the enterprise structure, which includes a focus on innovation, introduces the patented concept of ideapreneurship, and places talent at the center of the most...
Introduction A highly competitive industry can be seen as a structure in which similar and diverse products are provided to consumers while firms utilize a variety of strategies to entice clients and observe increases in sales and improvements in operations. As such, the Australian supermarket and grocery sector is likely...
Research Topic, Aim, and Objectives Corporate Social Responsibility and Employee Turnover Corporate social responsibility, or CSR, refers to a business model focused on self-regulation that a company employs in order to be accountable to stakeholders, customers, the public, and itself. Though accountability to the firm itself can suggest responsibility for...
Organizations that produce and sell durable goods need the correct information to facilitate decision making on organizational processes and products. Since durable goods have a long shelf life and slow movement in the market, the business needs information in keeping inventory and innovation to meet the market’s demands, which bridges...
Introduction A corporate social responsibility report is a statement that businesses utilize to explain their corporate social responsibility activities and the effects they have on the surroundings and society, both internally and externally. Milton Friedman’s opinion regarding social responsibility for businesses was limited by an assumption that exclusively profitability should...
Introduction The target audience of Zappos is women and men of young adult age with an average income. To not lose current customers and attract new ones, it is necessary to connect them with the brand philosophy and inform them about the convenience of the Zappos service. Potential buyers should...
Introduction Apple Inc. is a publicly listed corporation that creates, produces, and sells mobile communication and media products, personal computers, and portable digital music players. Cupertino, California, is the corporation’s headquarters, formed in 1976 (Addison & Adelaide 2022). Apple company is one of the leading companies in the information technology...
The effective work of any team depends on several critical aspects and its major attributes. At the same time, the transition to a new structure and model requires collaboration between team members and a correct understanding of current goals. Otherwise, there is a high risk of failure. Thus, in the...
Southwest Airlines Company is one of the largest airlines in the United States. The company was founded in 1967 and now serves domestic and international airline customers (Southwest Airlines, 2020). Low-cost air travel has made the company a household name, and it is always striving to improve its customer service...
Introduction Caterpillar Inc. (Caterpillar) is a construction and mining equipment manufacturer and provider of associated services with a worldwide reputation. It has universal organizational goals applicable to both domestic and international markets and uses the targeted approach to merger and acquisition practice (M&A). In this regard, Caterpillar serves as a...
Threats and Challenges Apple Company still faces various challenges of a flooded market full of counterfeit products related to its original merchandise. The challenge is rampant in developing countries and has led to negative reviews for the company. The company is also facing a threat from competitors like Android and...