Business Essay Samples: Page 2

Cost Leadership Competitive Strategy: Analysis With Examples

Introduction Cost leadership is a term used when a company positions itself as the cheapest manufacturer of a particular product or commodity in a competition. To use the strategy, management must constantly work on reducing costs at every level. This strategy is usually applied by businesses that enter the market...

Ethics in Business: The Enron Collapse Analysis

Ethics in business are standards of morality that companies are expected by the authorities and the general public to adhere to. Ethical conduct is sometimes mistaken for legal conduct but they are fundamentally different because while legal conduct is always, ethical, ethical conduct may sometimes be illegal (Becker, 2020). This...

The Impact of Influencer Marketing on the Public Relations

Introduction Public relations is one of the most widespread tools of marketing communications. PR is the establishment of relations with the public, aimed at promoting products, the formation, and protecting the company’s image. These objectives are achieved by means of public relations, which is why these areas of the organization...

Lenovo’s Supply Chain Process and Service Management

Introduction Organizations must have effective and tested supply chain systems and processes to ensure goods and services move smoothly from producers to final consumers. This makes it necessary for companies to have supply chain control and procedures that enable the management to operationalize, strategize and execute the movement of goods...

Managing and Appraising Employee Performance

Introduction The majority of an organization’s effectiveness, regardless of its size, is contingent on the accomplishments of its personnel. Performance management aggressively controls a worker’s efficiency and guarantees that the person has met the institution’s objectives, ambition, purpose, and fundamental principles. In contrast, achievement appraisals focus solely on the personnel’s...

Netflix and the Battle of the Streaming Services

Introduction Online platforms known as video streaming service providers enable viewing and occasionally downloading movies and TV shows for usage by solitary viewers or entire households. Users subscribe to the service and pay a predetermined monthly price for access to a library of material. Depending on how much a customer...

New Product Development and Brand Management

The success of an organization greatly relies on the effectiveness of introducing new products in the market. When an organization identifies a productive gap in the market, it acquires and effectively allocates the required resources to ensure the appropriate inception of a new product in the market. Introducing new products...

Robert Mondavi and the Wine Industry

The case study focuses on one of the world’s best and most inventive winemakers, as well as the obstacles the company encountered and solutions to enhance its competitive position. Tim Mondavi and his team aimed to make the world’s most excellent wines. To achieve this goal, Mondavi winemakers frequently experimented...

The Donatos Company Finding the New Pizza

Introduction The case is all about the introduction of low-carbohydrate pizza. The case also highlights how the company took advantage of the new products’ ongoing research. Tom Krouse’s job was to evaluate whether a low-carb diet was a trend or a short-lived fad, as he was the company’s chief executive...

Apple Incorporation’s Strategic Plan Analysis

Making several decisions regarding how to extend a firm’s operations is necessary for a growing business. An important step in planning for expansion is developing a strategic plan. One may optimize the potential for growth of their company by using the plan to help them create a realistic vision for...

Delta Airlines’ Financial Performance Analysis

Delta Air Lines is one of the largest airlines in the United States, and also one of four members of the SkyTeam airline alliance. The company serves 200 million passengers daily, providing transportation to 300 destinations in more than 50 countries (Delta, 2022). The organization is a leader in passenger...

AAA Co.: Elgera’s Product Marketing

Product Differentiation Results In order to improve AAA’s performance among its competitors, one of the business decisions was to implement a product diversification strategy. A new and more competitive product was introduced to the market with respect to the product specifications. The newly introduced product, Elgera, is characterized by a...

FR Tech: Product Marketing

Analysis of Current Market The overall picture with negative profit shows that the potential of the products is far from being exhausted, as evidenced by the increase in sales forecast, most noticeable in product 1 and product 3, and both industries. According to sales, the costs of various investment and...

The Talabat Company as a Small Enterprise

Overview of the Company Talabat Talabat is an online application for ordering food, grocery, and other products in Qatar; it was created in 2004 in Kuwait. Since then, it has continued to develop rapidly and strives to reach as many customers as possible (About us, no date, para. 1-2). In...

The Human Resource Management Methods

Although ideas and methods related to human resource management have been used in many organizations worldwide, the separation of HRM into a separate discipline occurred relatively recently in 1980. Since then, specialists from psychology and sociology began to be included in the study of new human resource management methods, which...

Uber Technologies Inc. Case: Strategies to Improve Employee Retention

Steps from the Chapter by Uber to Improve Employee Retention The culture of harassment is the main reason for Uber’s high employee turnover in 2017. The company’s employees including those in top positions such as the president and CEO among others left the organization. The establishment of a zero-tolerance policy...

Employee Motivation for a Company’s Success

Employee motivation is a critical tool for employers, considering that it defines the company’s success. Naturally, if people are satisfied with their job and everything that comes with it, then it is likely that their performance will be outstanding. Overall, it is of utmost importance for employers to constantly motivate...

Contingency Theories of Management

Introduction Organizational management is an ever-changing field since scholars and researchers continue to present additional insights to help improve business performance. Leaders can identify and apply the most appropriate theories depending on their respective situations. Contingency models are practical frameworks that managers have applied in their respective companies within the...

Maryland Technology Consultants: Analysis

Summary Maryland Technology Consultants (MTC) is an organization that uses IT and management approaches to offer quality services to its customers. It provides its customers with unique consulting services and recommendations through highly skilled consultants. MTC is headquartered in Baltimore, Maryland, and has two satellite locations. In addition, the organization...

Digital Marketing: Impact on the Moroccan Consumer

Introduction Since the advent of the internet and technological advancement, the human population has evolved to the modern generational index that optimally relies on technology. Internet intensified the connectivity among people from different geographical regions, causing the development of the global village. Individuals attain information about products and services through...

Small Business Entrepreneurship and Its Impact on Economic Growth

Abstract The study aims to analyze, synthesize, generalize and systematize the available knowledge regarding small business entrepreneurship and its impact on economic aspects. Accordingly, the research problem is based on investigating the essence of small business entrepreneurship and its potential relationship with the financial components of the country. The design...

The Leon’s Furniture Ltd Company Profile

Company History and Ownership Leon’s Furniture Ltd. is a Canadian Furniture company that opened its first store in Welland, Ontario. The business was launched by Ablan Leon in 1909 and has become one of the largest furniture retailers in Canada. The Leon family currently owns the company, but some of...

Caterpillar Inc.’s Organizational Goals

Short-Term/Long-Term Goals Caterpillar’s development-related endeavors are inseparable from goals that it sets and updates on a regular basis. Its short-term goals are concerned with improving career opportunities for the underserved categories of employees. For instance, as per its 2022 report, the company plans to further solidify its diversity-oriented workforce growth...

360 Express Collision and Detailing: Cultural Communication Barriers

Introduction A growing number of companies are expanding their operations abroad in today’s dynamic business environment. It can be challenging to communicate effectively with persons from various cultures. Their societal awareness influences business firms’ behavior in markets with multiple cultural reflections. It is widely acknowledged that cultural differences impose imperceptible...

Employment Discrimination and Its Impact on Business

Introduction Employment discrimination is a type of human rights violation that happens during employment. The employee might be discriminated against by age, race, religion, physical mobility, sexual orientation, and other factors. The problems that emerge in the employment process require profound attention, as they can lead people to critical issues...

A SWOT Analysis and the Eisenhower Matrix

Coca-Cola: A SWOT Analysis Assessing the performance of Coca-Cola, as one of the largest and recognized global corporations, through a comprehensive analysis of its business characteristics can help identify real growth prospects and determine constraints and limitations that affect the company’s operations. One of the mechanisms for such an evaluation...

Quality Control and Assurance in an Organization

Introduction Quality Control is a process that seeks to improve the overall quality of a product or service through systematic evaluation of product or service attributes. In contrast, Quality Assurance is an activity that aims at ensuring that products or services meet defined requirements and standards at all times (Alzoubi,...

Adaptive Leadership at Deutsche Telekom

Problem Background On March 9, 2007, a disgruntled technician from the Berlin branch of Deutsche Telekom (DT), sent an e-mail to René Obermann, DT’s new CEO. The message contained sharp criticism of cost reduction measures announced by the management of the German telecom giant. The experienced employee accused Obermann and...

Adaptive Leadership at Providence School District

Introduction Adaptive leadership is a leadership style characterized by the ability to change and grow with the organization and its environment. It is often seen as a more flexible and dynamic leadership style than traditional ones. It can be more effective in changing environments and adapting to changes in the...

Strategic Change Management: A Case Study of GPDOCS Medical Practice

All corporations must evolve and alter to compete effectively and meet the ever-increasing requirements of their clientele. Strategic change management is the procedure of managing transformation deliberately and systematically to accomplish a company’s objectives, ambitions, and priorities (Rosenbaum et al., 2018). Typically, the need for adjustment is prompted by external...

Business-to-Consumer vs. Business-to-Business Marketing

Understanding consumer behavior is the goal of every organization globally. Consumers vary in buying, utilizing, and disposing of goods and services. When identifying their customers and target market, organizations are always concerned about whether they will interact with their final consumers or businesses (Rėklaitis, & Pilelienė, 2019). They, therefore, adopt...

Decision-Making Process in Qatari Telecom Sector

Background Sound and effective decision-making are known to be the primary competence of managers. According to Lopes and Bolland (2018), The decision-making process is a continuous and indispensable component of managing any organisation on a different level. The decision-making process ensures that a company achieves its goals using the most...

Fraud in High Positions at WoolEx Mills

Introduction WoolEx Mills was the victim of fraud in high positions, which naturally affected both the financial performance and the company’s reputation, despite stable growth. This organization increased sales and entered international export markets, but internal turmoil, lack of budget optimization, development vector, and long-term receivables drove WoolEx Mills into...

The Easterseals Company’s Market Analysis

Introduction Healthcare companies strive to improve public well-being via numerous possibilities that alleviate suffering. A community-based service is a common form of such help, and they outline different aspects of health-related issues that plague society, such as substance abuse, autism, veterans’ problems, and other common disabilities. Easterseals is a healthcare...

Fayol’s Management Theory in Clinical and Social Services

Fayol’s management theory is based on an industrial approach that includes strict planning, command, coordination, and control. Including subordinate employees, according to Fayol, must fully follow management commands, which provides an atmosphere of cooperation, respect, and partnership between employees (Brooks, 2022). In other words, the basic principles of management, according...

The Trend Analysis in Business

Enterprises often keep their data records and use them for prediction and pattern identification. Trend analysis is primarily used to compare a company’s results over a period, typically three to ten years. It is used to identify patterns and changes in the same organization for the desired duration (Burnley, 2022)....

Servant Leadership at the United Way Organization

Introduction When it comes to running a business, adopting an effective leadership model is one of the most critical factors. Employees’ needs and empowerment are at the heart of the servant leadership paradigm, and it has become increasingly popular in recent years. Instead of the authoritarian structure of most businesses,...

Trading Sites, Amortization Schedule, and the U.S. Treasuries

This final paper for the project paper due in week five will summarize the concepts covered throughout this semester. I chose to focus my research on Nike in response to the first week’s homework, which required that we analyze a publicly traded company. Both the “Economic Value Added,” commonly referred...

Tony Hsieh at Zappos: Reflection

Reasons for Change I believe that the fundamental reason for changing the extant organizational system at Zappos was the disconnect between tactics for handling administrative situations and the company culture. Chatman & Cha (2003) state that organizational culture can explicitly define the priorities and coordinate employees’ actions “without the costs...

Training and Career Development Dilemmas

Introduction Currently, the business world is competitive, and for organizations to remain viable and relevant, they require professional staff members that can provide quality services hence the growth and development of the firm. In order to attain this, most employers are forced to induce training and career development programs to...

Walmart Failure and Development

Walmart has entered several international countries but has not been able to duplicate its prior performance in some of them, an issue that might be ascribed to the company failing to adapt the purchase process to the local way of life. When Walmart first established a presence in Germany, it...

The Hewlett-Packard Supply Chain Management Analysis

Background Since Hewlett-Packard (HP) was founded in 1939, the company has been a front runner in technology. The organization has developed a synonymous name over the years following exceeding client expectations and loyalty. HP aimed to continue its legacy by leveraging the Internet’s power to widen customer relationships by providing...

Teams, Leadership, and Ideal Employment

I selected a small IT team where I was working on development as the primary group. Because it was creative work, I had the same standing in the group as everyone else. This is relevant to how a creative group performs. I came upon a democratic team leader in this...

Apple’s Success and Market Position

Introduction Apple is an American corporation that manufactures personal computers, audio players, phones, and software. The company is one of the leaders in unique and modern multitasking operating systems with a graphical interface. The company was formally founded on April 1, 1976, by Stephen Wozniak and Steve Jobs (Apple (AAPL),...

Netflix in India: The Way Ahead

Problem /Solution Statement In the long run, India is critical for Netflix because it is amongst the most established Internet markets in the world. Upon Netflix’s entry into India in 2016, the industry raised questions about the company’s decision. The difficulties that required the firm’s attention were whether Netflix could...

Business Communication: Key Aspects

A process of communicating information amongst employees inside and outside a corporation is known as business communications. Effective business communication relates to how employees and management interact with one another to attain business goals and adhere to core company values. Its main aim is to improve company functions, break down...

Discussion: Evaluation of Training

Summary Evaluation of training can be defined as an organized procedure of assembling facts and using those facts to develop your training. Evaluation makes feedback available to help people ascertain if the training accomplished their anticipated results while helping them make decisions about future training. According to Winger et al....

Airplane: The Business Purchase

On Possible Buying of Piper Chieftain A personal assessment of the situation of the possible purchase of Piper Chieftain by Keith Russell tells me he should not buy this airplane. The reason is many uncertainties and fluctuations associated with the numerous associated costs, benefits, and the future macro-economic climate of...

ResMed Inc.’s Financial Statement Analysis

Introduction Financial statements document a company’s operations and financial status. Governments, accountants, and corporations audit financial accounts to check for mistakes and aid in tax preparation, financing, and investment decisions. Balance sheets, income statements, cash flow statements, and equity change statements are significant for-profit financial statements. San Diego, California, is...

Mentoring Strategies and Transformative Learning

Mentoring Strategies Mentoring is an essential process in the workplace to improve the relationships among the staff members and facilitate their practices of learning. Consequently, the role of the instructional coach encompasses effective leadership, the creation of values, and setting an example for learners. Mentoring strategies might differ depending on...

Online Shopping and Securing Personal Information

Online shopping is currently an effective tool that most people use daily. Many people prefer shopping online because of the flexibility associated with this type of shopping. Various organizations have created shopping sites enabling clients to choose and purchase products based on their timeline and delivery. However, it comes with...

Financial Analysis, Appraisal and Decision Making

Interpreting financial information has never been easy as much expertise is required, especially when dealing with large companies running errands in various nations. However, the learning schedule of this unit has played a critical role in equipping students with the necessary skills required to interpret any financial information. All the...

Fenty Beauty: Project Scope Management

Executive Summary Fenty Beauty is a beauty cosmetics brand which was founded and developed by Rihanna; a singer and musician. The brand was launched in 2017 and has become a popular brand for all things beauty and cosmetics. In 2021 Fenty Beauty was estimated to be worth US $2.8 billion...

Leadership Philosophy of Two Managers in the Home Depot

Introduction The Home Depot is one of the most renowned and successful home improvement retailer companies in North America. It was founded in 1978 by Bernie Marcus and Arthur Blank (The Home Depot, n.d.). The company’s initial success, which led to fast expansion across the U.S., is explained by two...

The Dominance of Goldman Sachs in the 1990s: Analysis

Several important factors explain Goldman Sachs’ dominant position in the market in the 1990s. Firstly, considering the structure of Goldman Sachs, the bank acknowledged the fact that structural differences were required for effective management. For example, the bank’s expanding geography to overseas offices required relying more on guidance from representatives...

Enhancing Work-Life Balance at the Home Depot

The Home Depot’s inverted pyramid of stakeholder importance with the customers and then associates’ interests being the highest priority suggests that the company should promote work-life balance among its employees. Indeed, Arthur Blank – one of the organization’s co-founders – claims that he has always sought to spend sufficient time...

Enhancing Organizational Effectiveness: Recommendations for The Home Depot

Summary The Home Depot is one of the major organizations operating in the sphere of home improvement in North America. The company owns 2,300 retail stores and provides employment to approximately 500,000 associates (The Home Depot, n.d.). Such success is explained primarily by the company’s strong culture and emphasis on...

Control in Restaurant Business

Control is one of the essential tools that lets any company make its existence more efficient, productive, and beneficial. From some point, control represents a foundation, a company’s skeleton. In the restaurant industry, it is essential to use clan management to build trust and rapport among workers and allow them...

The Metaverse, a Dystopia of Tomorrow

Abstract The Metaverse is a post-reality environment, a persistent and perpetual multi-subscriber universe combining actual reality with online virtuality. It is founded on the conjunction of technological innovations that allow multisensory communications with simulated ecosystems, online objects, and persons, comprising augmented reality (AR) and virtual reality (VR). As a result,...

The Starbucks Company’s Funding Analysis

Introduction Starbucks is a worldwide famous chain of coffeehouses and roaster reserves. The business was established in Seattle in 1971 and currently owns over 16,800 stores in North America and more than 17,000 locations over the world (Yahoo.Finance, n.d.). Starbucks serves coffee, tea, roasted beans, and different food products, which...

The Nokia Firm’s Strategic Marketing Plan

Overview The previous paper (Kirsten) examined Nokia as a mobile corporation, its strategic intentions, internal and external evaluations, customer expectations, and the impact of international crises on the company and its rivals. It was identified that Nokia is attempting to dominate the present markets despite fierce competition from other mobile...

Content Marketing for B2C and B2B

Introduction Various businesses and industries regularly create content to spread the word, engaging customers and consumers with their brands. Depending on the type of business, the marketing strategy changes, but it remains an integral part of attracting customers. The significant benefit of B2C content marketing is that one communicates directly...

Foreign Exchange Risk’s Impact on Organizations

How the foreign exchange market influences business and organizational decisions An exchange rate mechanism is a tool that countries use to manage their currencies’ strengths. Most central banks use ERM as the monetary policy of their country’s economies. It is essential to ensure that domestic currency has strong controls for...

Illy Caffe’s Distribution Channels Analysis

Illy caffé is an Italian coffee company known for producing high-quality coffee in over 140 countries. Aside from the sale of coffee, Illy Company offers office assistance and sells customized espresso machines. Authorized distributors, online shops, Illy bars, HoReCa, and wholesalers provide the distribution channels for Illy caffe. The multi-channel...

Korean Bakeries: Leadership for Strategic Execution

Company Background Korean Bakery WLL is the largest industrial bakery in Qatar. It has the largest factory situation in the industrial area of Doha. The company produces all the traditional bakery products, along with decorating cakes and Arabic sweets. The company describes its history and values on its official website...

THE One Firm’s Change Management

Executive Summary A strategic approach is crucial because it provides direction by creating plans and policies to increase the organisation’s performance. Change is one of the approaches adopted by organisations to enhance their productivity (Hayes, 2022). THE One is among the organisations that have embraced change to improve their performance....

The Importance of Business Considerations

Introduction The primary problem that needs to be considered when doing business is cultural differences between people. Customers, investors, and business partners may come from different cultures, which will directly affect their spending, priorities, and values. It will be reflected in their ethical considerations in doing business, and in the...

Communication Behavior in Royal Dutch Shell Company

Introduction Royal Dutch Shell is an oil production company that provides services globally. The company’s management have different ways of communicating to their subordinates, personnel as well as customers. Chair commissioners are the head of the company where their main duty is to give go ahead on the implementation of...

Disney’s Successful Purchase of Lucasfilm

Introduction Negotiations are an essential element of everyone’s lives, and they are studied in various fields of applied study. This approach, for example, requires management technology, communication methods, and confrontation studies in societal and international affairs. Negotiations had traditionally been a substantial element of the professional activity of a small...

Driving Change and Success: Hempel Paints Case Study

Executive Summary The report majors on Hempel Paints and explains why it performs well in the coating industry. The organisation has been producing paints that meet its customers’ needs across the globe (Hempel Paints, 2021). Based on this, it is important to understand how Hempel operates in the constantly changing...

The Coffee-Flavoured Red Bull Drink Pricing Strategy

Introduction The identification of an appropriate pricing strategy is a crucial factor in starting and running a business. It applies to the launch of a new item in an existing business or production. It is worth mentioning that the pricing strategy involves the complexity of maintaining a balance. One should...

Coca-Cola’s 5-Year Marketing and Operations Strategy

Introduction In the industry of beverage manufacturing, Coca-Cola is undoubtedly the leading organization. For more than a century now, the company has had a solid history of success and glory, thanks to the company’s exemplary business strategy. Although the company started by producing and selling sweetened carbonated beverages, it now...

Automatic Data Processing Inc.’s Financial Analysis

Automatic Data Processing Company Income Statement Analysis for the Financial Year 2018 and 2019 According to the company’s financial statement, revenue reported in 2018 and 2019 were $13,328 million and $14,175 million, respectively. The figures depict an increase in the company’s realized revenue between 2018 and 2019 by 6.355 percent....

Contract Negotiation as a Leadership Challenge

Introduction A leader is someone who motivates subordinates’ confidence and interest. A director should have a vision and knows how to achieve it. A leader should ensure that a squad gets the capital and care they require to achieve their intentions. Leadership is supreme vibrant between superiors and subordinates who...

Outsourcing in Non-Developed Supplier Markets

This end of project report aimed at evaluating the effectiveness of the implementation of the sound system installation project in Doha, Qatar, for Adwar Enterprises. Even though the project was completed with a significant delay, it is considered a success, as all the planned activities were accomplished on budget, and...

Servant Leadership: Van Dierendonck’s and Liden’s Models

Introduction Society’s perceptions of leadership conduct and style are evolving. Considering the prevailing need for higher morale and person-centric management, servant leadership theory-inspired leadership is what firms need. In recent years, many theories have been posited to explain servant leadership. This approach encourages people to share their thoughts on how...

Crescent Pure: Problems and Solutions

Problem Statement Any company in a dynamically changing market needs to be adaptable, implying the ability to maintain the organization’s competitive viability. The Crescent Pure brand, whose story is described in the proposed scenario, is no exception; Crescent Pure produces low-fructose energy drinks that aim to position the product as...

The IKEA Firm’s Organizational Structure

The modern world requires many national and transnational companies to adopt the best organizational structure and the most efficient management strategies to succeed in sales. The companies choose their structures according to their long-term and short-term goals. These two components’ importance is undoubtful as they affect the workplace environment, corporate...

John Deere Company’s Stakeholders and External Factors

John Deere, or Deere and Company, is a prominent agricultural and construction equipment manufacturer, but its tractors are the Company’s most recognizable product. Agricultural and turf operations, construction and forestry, and financial services comprise Deere’s three main business divisions (Haralayya, 2021). The building and forest segment manufactures log loaders, dump...

Human Resource Management Trends and Aspects

Trends in Composition of Labor Market and their Impact on HR Changes in Composition of Active Members of Population Economically There has been recorded a decrease in the rate of birthrates leading to increased activities by women. The circumstance has resulted in increased education for women and fewer women’s time...

Walmart Benchmarking Analysis

Benchmarking is the study of analyzing best business practices used in a particular sector, comparing a business to existing competitors, and looking for the best deals available, which the firm may apply to its procedures. Benchmarking is a comparison examination when a company has to alter its course while discovering...

Selection of Personnel: Strategies of the Companies

Introduction Selecting the “right” personnel is one of the priorities for any company, improving productivity, profit, and employee morale. Such a process requires serious attention from an HR specialist or director since an incompetent approach to choosing a worker can have unpleasant consequences. This paper focuses on research, analysis, and...

Walt Disney’s Customer and Employee Satisfaction Improvement

Introduction It is possible to say that the Walt Disney Company can certainly be included on the list of the most famous and impactful organizations in the world. Together with its affiliates and subsidiaries, the Disney Company is considered to be “a leading diversified international family entertainment and media enterprise”...

The Importance of Strategy for Healthcare Organizations

Healthcare organizations are of profound importance in the life of society, as their main task is to maintain the quality of health and well-being of the population. This fact determines the need for their proper functioning and the ability to adapt to external and internal conditions. Thus, hospitals and clinics...

The Acme Toy Company Decision-Making

The only way to comprehend “ethical decision-making” is to dissect it. How should ethics be defined? Business dictionary defines ethics as the “fundamental notions and basic principles of decent human behavior.” It follows that the capacity to make choices based on fundamental or core tenets of healthy human behavior constitutes...

Difficulties in Maintaining Continuity of Food Supply Chain

Abstract This paper presents the evaluation of an article that utilizes qualitative research methodology. The evaluation focuses on every section of the article, including the introduction, literature review, methods, results, and discussion. The literature review is incorporated into the introduction, leaving it shallow and short. The study’s purpose statement and...

International Marketing Strategy

Start-ups are carried out in various parts of the world every day, and their creators are united by the desire to achieve success in the local or global markets. I agree with the statement that global markets are becoming similar; however, that does not mean that companies should omit local...

Corporate Communication in the Dragon Trip Company

Introduction The Dragon Trip company was instituted by Ramsay Kerr 2010, who was British but was brought up in Hong Kong. Ramsay Kerr was a backpacking founder who decided to start The Dragon Trip at 22 after realizing that life held more than pursuing a finance carrier. He launched the...

Information Technology Lessons for Managers

Description Information technology (IT) is becoming increasingly significant in the modern world due to the digitalization of all areas of life. The three lessons that managers can learn from this development are remote management, business optimization, and networking. While there are multiple other benefits of implementing IT in administration, these...

Cultural Sensitivity When Interacting With International Clients

Introduction Cultural sensitivity refers to being aware that cultural similarities and variations between individuals exist without them being assigned a value such as wrong or right, worse or better, and negative or positive. In this case, cultural sensitivity equates to respecting other people’s knowledge, culture, and strength. For example, New...

Googles External and Internal Environment

Introduction Different business concepts are used in the marketplace. In many cases, what seems perfect on paper ends up failing. It can be caused by problems in the company’s internal or external business environment. Knowing how to properly connect these environments, analyze their problems, and gain the necessary skills to...

The European and North American Freight Transportation Systems

Trade is an integral element of the economy of any country. Supply systems are based on the cargo transportation business – transporting products by water, air, and road transport over long distances. The stability of the freight transportation system directly affects the stability of trade and the economy. European and...

Leadership, Management & Organizational Reframing

Introduction As the world of academia expands and transforms itself, the realm of business operations finds itself bombarded with the re-invention of concepts such as leadership and management. While both are undeniably important for companies to grow and make profits, it is evident that these two notions often lead to...

Coca-Cola Company: SWOT Analysis

Strengths Products are available in a wide range of types, which is one of The Coca-Cola Company’s greatest competitive advantages. First, Coca-Cola has over 500 brands spread across 200 businesses, enabling it to have market dominance (Liu, 2022). Second, it is among the most famous brands in the world, which...

E-Commerce: The Role and Importance

The modern age of information technology has drastically altered the existing ways of doing business. This is due to the simplification of many processes due to their automation, which, on the one hand, opened up new business opportunities. On the other hand, it forced many companies to redirect their resources...

Morrisons and Sainsbury’s: Resource Management

Introduction Resource management is crucial for any company to ensure adequate financial performance and competitive advantage. According to the resource-based view (RBV), resources are the key to the superior performance of firms, as effective resource use is associated with the firm’s ability to gain a competitive advantage (Clark and Barney,...